If your boutique is primarily an online business with a physical presence, Shopify’s gravity is real: world-class ecommerce with POS attached. Hangerline approaches from the opposite direction — the physical boutique is the center, and the digital side (feeds, exports, webhooks) serves the store rather than the other way around.
$89/mo per location — advanced tools for brick-and-mortar
In-person card rate
2.6% + 10¢
Online standard card rate
2.9% + 30¢
In-person manual rate
3.5% + 10¢
Third-party gateway fee
2% (when not using Shopify Payments)
Hangerline pricing is published on our pricing page, where processing costs, platform fees and hardware are itemized separately — we don't restate figures here so there is exactly one source of truth.
Where Shopify is genuinely stronger
World-class ecommerce: the online store, checkout and theme ecosystem are the industry benchmark.
Deep app store and developer ecosystem — thousands of integrations.
True omnichannel when online is your primary channel: one catalog across web, social and marketplaces.
Store-first economics: full retail capability doesn’t require stacking a POS Pro location fee on an ecommerce subscription.
A register built for the counter, not adapted from a web checkout — split tenders, store credit and barcode-scan flows are native.
Feeds without the storefront: Google & Meta shopping feeds straight from your catalog — reach online shoppers without running an ecommerce operation.
Your catalog arrives intact: the import wizard auto-detects Shopify exports (including Variant SKU columns) and maps them for you.
Capability by capability
Hangerline entries reflect shipped features (or say No / Planned). Shopify entries reflect their public materials — follow the source link above for the current picture.
Live — cash, card and gift-card tenders with exact-sum validation
Yes — POS Lite included; POS Pro $89/mo per location
Full ecommerce storefront
No — we publish shopping feeds, not websites
Yes — core product
Google & Meta shopping feeds
Live — tokenized feeds, no storefront required
Yes — via sales channels
Returns & store credit
Live — proportional refunds, store credit as a real gift card
Yes
Gift cards & loyalty
Live — full ledger; earn rate always merchant-set
Gift cards yes; loyalty via apps
Inventory with audit ledger
Live — every change recorded with who, when, why
Yes — multi-location on higher tiers
Signed developer webhooks
Live — HMAC-SHA256, 11 event types, visible delivery log
Yes — Shopify webhooks
Accounting exports (QuickBooks / Xero)
Live — bank-import CSVs, refunds represented correctly
Via apps
Import from the other system
Live — auto-detects Shopify export format
CSV import tools
Boutique-only focus
Yes — fashion boutiques are the entire roadmap
No — every merchant type, online-first
Already on Shopify? Your catalog moves with you.
The import wizard auto-detects Shopify export files and maps the columns for you — parsed in your browser, with truthful row-by-row results. Or ask for concierge migration and a specialist does it with you.